Steam game niches
Demand, competition and money for every Steam genre and tag. Higher demand and lower competition and dev cost are better.
Updated Nov 6, 05:40 AM UTC
Shown: 16
- Demand
- 90/100
- Competition
- 57/100
- Dev cost
- 94/100
Share of hits: 16% · Avg. spend per buyer: $15.66 · Games: 640
- Demand
- 74/100
- Competition
- 60/100
- Dev cost
- 42/100
Share of hits: 17% · Avg. spend per buyer: $21.62 · Games: 4.3K
- Demand
- 67/100
- Competition
- 62/100
- Dev cost
- 30/100
Share of hits: 14% · Avg. spend per buyer: $15.40 · Games: 11.4K
- Demand
- 59/100
- Competition
- 60/100
- Dev cost
- 35/100
Share of hits: 14% · Avg. spend per buyer: $17.82 · Games: 4.9K
- Demand
- 55/100
- Competition
- 61/100
- Dev cost
- 21/100
Share of hits: 13% · Avg. spend per buyer: $17.19 · Games: 9.7K
- Demand
- 57/100
- Competition
- 63/100
- Dev cost
- 26/100
Share of hits: 14% · Avg. spend per buyer: $22.97 · Games: 5.1K
- Demand
- 47/100
- Competition
- 58/100
- Dev cost
- 64/100
Share of hits: 4% · Avg. spend per buyer: $0.05 · Games: 1.7K
- Demand
- 46/100
- Competition
- 56/100
- Dev cost
- 46/100
Share of hits: 12% · Avg. spend per buyer: $13.09 · Games: 942
Competition vs demand
Hover a dot for examples, click for every game in the niche; scroll to zoom.
All niches
Sorted by: Niche index, descending.
| Niche | |||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Massively Multiplayergenre | 71/100 | 90/100 | 57/100 | 94/100 | 640 | 20 | 1.2M | $3.2B | $5M | $15.66 | 16% | $15.23 | 40% |
| RPGgenre | 60/100 | 74/100 | 60/100 | 42/100 | 4.3K | 59 | 1.5M | $14.5B | $3.4M | $21.62 | 17% | $12.05 | 83% |
| Actiongenre | 55/100 | 67/100 | 62/100 | 30/100 | 11.4K | 115 | 3.4M | $25.9B | $2.3M | $15.40 | 14% | $9.96 | 86% |
| Simulationgenre | 51/100 | 59/100 | 60/100 | 35/100 | 4.9K | 63 | 1M | $9B | $1.8M | $17.82 | 14% | $12.09 | 84% |
| Adventuregenre | 49/100 | 55/100 | 61/100 | 21/100 | 9.7K | 94 | 1.5M | $17.5B | $1.8M | $17.19 | 13% | $10.35 | 87% |
| Strategygenre | 49/100 | 57/100 | 63/100 | 26/100 | 5.1K | 54 | 1M | $8.5B | $1.7M | $22.97 | 14% | $11.52 | 86% |
| Free To Playgenre | 45/100 | 47/100 | 58/100 | 64/100 | 1.7K | 21 | 2.2M | $13.3M | $8K | $0.05 | 4% | $9.66 | 1% |
| Racinggenre | 45/100 | 46/100 | 56/100 | 46/100 | 942 | 10 | 138.2K | $933.8M | $991.3K | $13.09 | 12% | $10.40 | 87% |
| Early Accessgenre | 42/100 | 44/100 | 61/100 | 42/100 | 1.9K | 26 | 283.7K | $1.6B | $819.5K | $16.25 | 4% | $10.22 | 78% |
| Sportsgenre | 41/100 | 39/100 | 56/100 | 46/100 | 1.2K | 17 | 155.2K | $641.6M | $554.5K | $12.45 | 7% | $12.07 | 87% |
| Indiegenre | 37/100 | 36/100 | 61/100 | 13/100 | 17.6K | 152 | 1.1M | $13.9B | $791.3K | $14.63 | 9% | $8.45 | 86% |
| Goregenre | 33/100 | 1/100 | 19/100 | 1/100 | 200 | 0 | 23 | $1.1M | $5.7K | $2.99 | 2% | $6.19 | 90% |
| Violentgenre | 32/100 | 1/100 | 21/100 | 2/100 | 328 | 0 | 39 | $1.6M | $5K | $4.09 | 1% | $6.32 | 87% |
| Casualgenre | 29/100 | 25/100 | 65/100 | 7/100 | 9K | 66 | 538.2K | $1.8B | $204.3K | $10.33 | 5% | $7.70 | 86% |
| Nuditygenre | 25/100 | 1/100 | 39/100 | 0/100 | 73 | 0 | 6 | $818.9K | $11.2K | $4.62 | 3% | $6.16 | 92% |
| Sexual Contentgenre | 25/100 | 1/100 | 39/100 | 1/100 | 62 | 0 | 4 | $533K | $8.6K | $3.89 | 2% | $6.45 | 89% |
How it is calculated
Indexes run from 0 to 100 and show how a niche ranks against all others. Demand: players online and estimated revenue per game. Competition: games released in the last year and the share of players the three biggest games hold. Dev cost: how often the games are 3D, open-world, multiplayer or story-heavy, and their price. Niche index = 60% demand + 40% lack of competition. A hit is a game with 1,000+ reviews. Revenue and sales are GameLens estimates from reviews, not official figures.